Marketing

John McGregor mr.mcgregor-bJEeYj9oJeDQT0dZR+AlfA at public.gmane.org
Wed Oct 26 14:55:26 UTC 2005


A question you should ask yourself / company is where do you want your
logo displayed as a result of the marketing effort? In an office
setting? casually on the street? etc. A mug is more likely to be visible
in an office setting than say a T Shirt and small items like pens /
keychains might be hidden away in pockets / desk drawers and not get
seen at all. The most important thing is that you want your logo to be
seen by as many potential buyers as possible, so you should pick your
marketing aids on that criteria, rather than what we want.

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